BENEFITS OF PRODUCT INFORMATION MANAGEMENT FOR A COMPANY
Increase Product Sales
Product information management enables you to offer products to your clients at the right time with right information. This has proven effect on increase of sales. Our client Oy Perkko reported 74% increase in sales thanks to product information management and publishing automation.
Faster Product Deployment
With the help of product information management the passage of a product to all sales and marketing channels is proven to increase up to 55%. The client can hear about the products faster, which has a direct impact on sales. Our client Etra is able to publish all of their products to every marketing channels in 1-2 days.
Less Errors in Product Data
Researches indicate that companies use annually 25 min per SKU to clean product information in various channels. With PIM this time can be saved for other uses and the customer experience improves simultaneously. The customers of our client Mediq are satisfied with their services containing high quality product information.
Improved Customer and Employee Experience
PIM enhances the information flow between organisations and improves customer and employee experience. PIM is product information management, which removes routine work and ensures the effortless findability of data. The customers and sales team of our client Martela have been praising the findability and increase of internal & external product information quantity.