When a system works independently without the help of a human and applies the information it has gathered to guide its own activities, we talk about artificial intelligence. There are also other definitions for artificial intelligence, but the previous sentence works as a suitable down to earth expression. There are numerous ways of using artificial intelligence. Self-driving robot cars or automatically generated propaganda videos are not directly related to Product Information Management (PIM), but instead an analysis of e-commerce traffic and product recommendations would benefit almost all our customers.
About Mervi Halme
Aiming at enabling our customers to concentrate on the tasks that they are really professionals at (e.g product management, marketing, sales), instead of struggling with all kinds of manual tasks.