The new level of product marketing

We help our customers create better customer experiences with product information best fitting the context. With Adeona PIM our customers:

  • input data only once and only to a single place
  • find information always when needed
  • can publish as much product information as needed filtered to the specific needs of different channels
  • can ensure high quality of product information everywhere
  • have faster product delivery to market
  • sell more
  • have less customer complaints
  • achieve higher customer satisfaction
  • provide their employees better work experience
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Some of our customers

Aspo PIM
Kesko PIM
Suomalainen Kirjakauppa PIM
Kauko PIM
Helkama PIM
Telko PIM
Helvar PIM
Hedengren PIM
Fredman PIM
Airam tuotetiedonhallinta
Tele-Tukku PIM
Etra PIM
Rexel PIM
Maritim PIM
Tiivistekeskus PIM
Nestepaine PIM
Sormat PIM
Kultakeskus PIM
Veikonkone PIM




Leipurin serves its bakery customers with high-quality product information that is easy to find and easy for bakeries to utilize in their own product descriptions. This is possible with centralized Adeona PIM product information management.

Leipurin operates internationally in several different language areas and markets. Multilingual and market-specific product information management was almost impossible before a centralized product information management solution. Adeona Sales Tool publishing automation enables product specifications according to market-specific needs.


Meltex started to use the new generation Adeona PIM service on 2018 as a software pilot customer. Simultaneously, they adopted Adeona Sales Tool publishing automation service to produce material for sales and marketing purposes.

With the help of Adeona PIM service, Meltex has managed to enhance the product information management process, and to free themselves from overlapping revision work of product data to various different channels and materials.


The working conditions of Mediq’s clients can be challenging at times. It’s a matter of honour for Mediq to provide their product information in a form that is usable as easily as possible, and whenever it’s needed. Additionally, it’s very important for them to receive error-free data.

The product information management allows Mediq to maintain high quality, multichannel customer service.


With the help of product information management and publishing automation, Oy Perkko can ensure high quality product experience for their customers in various publishing channels. Using Adeona PIM ensures also that their dealers will be always represented with correct and up-to-date product materials in various sales channels.

Product information management has been a profitable investment for Perkko. The system has improved sales and storage turnover significantly.

Adeona Sales Tool helps Amo to focus on the customer

We helped Amo to solve their challenges with product marketing and sales with Adeona Sales Tool. With the time saved from material production there has been more time for customer work and the sales results have improved.

In addition to speeding up the sales and marketing materials production, all the product information is now centralised. This way it is easier and more efficient to find and update it.

New opportunities for the Martela Digital Experience

High standard of visuality is crucial in Martela sales and marketing. Martela’s Product Information Management process based on Adeona PIM makes it possible to input information only once and have it readily available for all who need it.

Sharing product related assets like images and manuals is taken care of by Adeona Media Bank. With Adeona Sales Tool sales people can create quotations for their customers with a few clicks of a button.

Kesko focuses on customer service and brand

Rautakesko has more than 100 000 sales keeping units to manage. As the business grows in the digital channels, it is vital to focus resources to  where the customers are.

Adeona PIM and its modules serve both the Rautakesko’s customers and staff. With Adeona PIM information is shared fast to multiple channels and for the customers to utilise in their purchasing process.

Etra building the competitive advantage

Etra specialises in technical trade with a wide product and service sortiments. With more than 300 000 items, Etra has a huge amount of related product information to manage.

The information management is done with Adeona PIM. Adeona provides a centralised place for data storage and updates. This makes the time-to-market very short. New products with all the relevant information can be published in all the sales channels in a couple of days.