What Guides Us

We have created together our Mission, Vision and Values to guide us in our daily work life.

Our mission is:

MORE POWERFUL PRODUCT EXPERIENCES
In today’s world, we come across tons of product related content through hundreds of channels each day. We want to provide our customers with the means to create omnichannel product content that serves well the recipients. We also want to make creating and publishing the product content more satisfying to all the people involved in the process.

Our vision is:

TO BE THE MOST VALUABLE PARTNER FOR PRODUCT INFORMATION MANAGEMENT
Our vision is to be the most valuable technology partner and the most wanted employer for product information management and publishing automation and the enabler of better omnichannel buying.

Our values are:

Vision and Ambition

We have the courage to set our vision high and the ambition to do what it takes to get there.

Fair and care

We are authentic and trustworthy, and we face others without prejudice.

Fair & care leads to success for us, our customers and our partners.

We work together, succeed together and celebrate together.

Expertise and Innovation

We use our expertise and skills to innovate solutions for real world problems.

Our innovations focus on creating value for the customer and the user.

wooly socks and office dogs

We are fun and easy-going.

We don’t take ourselves too seriously.

We create a playful and warm atmosphere together.

We are easy to approach and to work with.